The leaves shift in colour, and the air becomes brisk. This is a new opportunity for businesses to refresh their marketing strategies for the fall season. This guide shares 15 Fall Marketing Ideas perfect for Canadian brands looking to enhance their visibility and engagement during this vibrant time of year. In 2024, capturing the essence […]
Labor Day is just around the corner! Are you ready to celebrate our hardworking and dedicated Canadian workers? If your answer is “YES,” we’re here to give you the 10 best Labor Day marketing ideas to boost sales! This special event is not just a time to kick back and enjoy the last long summer […]
As the new school year starts, online sellers have a unique opportunity to connect with shoppers in creative ways. Thus, this blog provides you with 12 Canadian-focused back-to-school marketing ideas to help you capture attention and drive sales. This busy shopping season is about more than just basic school supplies. It’s about crafting experiences that […]
Establishing a brand is already a challenging task to keep up due to the rising number of businesses that open yearly. However, expanding across the border is a different thing. It requires more strength, better marketing techniques, and exceptional working strategy because you will face thousands of sellers in the United States and overseas. This […]
If you are an online store owner shipping Canada to US, stop scrolling because this article is specially written for you. While data shows that only 18% of Canada’s overall population are online sellers, it is best to remember that you are not just competing against other Canadian sellers. You are also against well-established US […]
Due to the expensive shipping cost and tedious process, numerous businesses usually do not consider international shipping. Additionally, attracting the right target market is more challenging because of various elements, such as culture, geographical location, and local preferences. However, Stallion Express can help you know the factors in choosing the most suitable global audience for […]
Going out of your comfort zone can be scary and worrisome-the feeling of facing the unknown and looking forward to something you cannot predict. This idea can apply to different things, including business. You can handily establish a company; managing and growing it, though, is the challenging part. Moreover, expanding your business internationally can be […]
Speakers: Diana Zheng – Head of Marketing, Stallion Express Nate Skiver – Founder, LPF Spend Management ***** About our guest speaker Nate Skiver is the creator behind Level Playing Field Spend Management (LPF Spend Management), a company that works with package shippers, mainly helping them with their contracts and looking for the perfect carriers that […]
Mistakes are inevitable parts of life. It happens to the best of us, and all we can ever do is learn from them, take note of them, and make sure to do things differently the next time around. The same law applies to eCommerce and shipping. Even seasoned business owners who ship internationally still find […]
Import tax is something many sellers refuse to deal with due to deep terminologies and confusing rules. However, it is also something that sellers should know about, especially if they want to expand their business across the border or internationally. While you might find it challenging to understand the words initially, it will be easier […]
If you’re looking into Fulfillment by Amazon (FBA), your mind must be filled with questions regarding FBA shipping rates and Amazon fulfillment shipping rates. These become more troubling once you expand your business internationally, especially in the US. We got you! Included herein are the details about Amazon FBA, so you can finally decide whether […]
Businesses rely on couriers to get their products to customers. Most times, the delivery process is reliable, but sometimes packages get damaged or lost. Both the seller and the buyer should be prepared for that. According to SaleCycle, 80.2% of online purchases are returned because of damage, and most customers returning products want expedited shipping […]
